What is your core? This is a question we all need to think about, in our personal and professional life. Your core is important it is who you are. When you stray from your core goofy results will be the outcome. While this is an important question we all need to answer many of us will not…we get to caught up in reaching out for something new and exciting. We will focus on things that we perceive to be more valuable and we lose sight of what makes us who we are.
Companies like Apple and Nike have both proven that when an organization focuses on its core great things will happen and consumers will flock to your products even if they do not fit the traditional mold.
A few of the finest individuals I can point to in my life who understood their core was my mom and her father (my grandpa). My mom was a wonderful outgoing person who loved being around people she turned this into a thriving business that relied on personality, and fun…she was the owner/operator of a very successful beauty salon. When she passed well in excess of 2,000 people showed up to her visitation…it was overwhelming (and we lived in a small town). She new her core, and was awesome at using it to her fullest. My Grandfather was a man of the soil, he understood all of the ins and outs of farming…he never obtained a high school education but when he passed he provided exceptionally well for my grandmother and his family and his legacy lives on. He passed on values and traditions to his children, grandchildren and tons of other people he knew and spend time with.
What is your core? Are you true to it? Are you maximizing it? Or….are you distracted and off on to something that doesn’t work. If you’re distracted go back to your core.